I think to achieve success within the 30 Day period, its best to stick with the basics. The color advice is very useful for the 30DC purpose. There is SEO and there is SEO.. You could potentially get to #1 in lots of niches but it will take time..
The best advice is to find an easy one now and save the others for later. Who knows maybe Ed and company will give insights on how to make this much easier long term.
I am a techie myself but I prefer to play dumb and learn the art of marketing first.
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