Two things . . .
If you're having trouble watching the video like I did, try using **gulp** Internet Explorer. It was the only way I could see and hear it for some strange reason.
Secondly, if you're still not sure Ed is telling the truth about the value of testing, go look at keywords where there are 20 gazzilion competing sites all fighting over 45 visitors. All of these people did it wrong and are now stuck with expensive sites that get nothing.
Also check out how many products on ClickBank are for niches that have been worked to death and correspond to the 20 gazzilion sites. These people have spent months creating products that are fighting over those same 45 visitors.
We are the fortunate ones!
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