Google Keyword Tool Accurate Data or NOt?

[ivatel]

Hi
Just finished reading this post in Jim Morris's Blog (nichebot owner)
Its all about the numbers that google now shows when using their keyword research tool. On the face of it I was excited about the revelation, now doubt's are creeping in.

One thing I guess is that nichebot is a paid for keyword research tool and Jim
won't want to sing googles praises to high or we will all go with the free google option!

The Initial Assessment of Google Unveiling Approximate Search Counts in Google External Keyword Tool

To be honest I'm a bit confused now as to how accurate these figures are.

Ed might want to jump in on this, (as he is quoted half way down) and put his point of view to the comments raised in the article part way down.

Thanks for now
Lynne

[Caro]

Hmmm I guess who could be more accurate than Google about their own information?

Given they're not going to share it with anyone outside of Google.

I mean that pragmatically as opposed to contentiously

I've been part of the lab tests with keywords we drew estimates about with the GT method - and we have validated ALL of those examples that we tested.

They were from a broad spectrum of differing niches & phrases.

I guess I'd ask the question - what do you think may be more accurate?

And - is the concern that they are misleading? And then what would be the hypothesis re why they would do that?

Caro

[AdamJ]

Hey Ivatel,

Have you used the NicheBot software itself? Or anyone else?

If so, let me know if it's any good. I've just looked at some videos on it, seems like it could be extremely useful.

[GordonMartin007]

Hi Adam,

I do not use Nichebot, but I have a friend in the UK who swears by it. Mind you, he is always promoting it via an affiliate link, that makes me a little suspicious generally. I have not got a problem with someone promoting something they are using themselves and like, but if their reasons for promoting are purely to make money, then that is where I would wonder at least a little.

Kindest

Gordon

Originally Posted by AdamJ

Hey Ivatel,

Have you used the NicheBot software itself? Or anyone else?

If so, let me know if it's any good. I've just looked at some videos on it, seems like it could be extremely useful.

[DavidW]

Can you imagine the scandal it would cause if Google were putting this data out there as accurate and then it turned out not to be? What kind of damage might that do to their reputation?

Put yourself in Google's shoes. They are an advertising agency with a search engine. Their profits come from the people who advertise so what happens if they tell those people 'Hey< we're going to give you this great data so you can make better advertising decisions' and then it turns out that the data isn't even accurate. Advertisers would be suspicious of what was next.

All the paid tools out there have reason to be concerned. They've all thrived because these numbers weren't available until now. Of course some of their owners are going to try and spread a little uncertainty.

[GordonMartin007]

Hi David,

I agree with you, it makes sense all right when you put it like that.

I have the utmost faith in ED anyway, I have said that in more than a few private facebook messages.

Kindest

Gordon

Originally Posted by DavidW

Can you imagine the scandal it would cause if Google were putting this data out there as accurate and then it turned out not to be? What kind of damage might that do to their reputation?

Put yourself in Google's shoes. They are an advertising agency with a search engine. Their profits come from the people who advertise so what happens if they tell those people 'Hey< we're going to give you this great data so you can make better advertising decisions' and then it turns out that the data isn't even accurate. Advertisers would be suspicious of what was next.

All the paid tools out there have reason to be concerned. They've all thrived because these numbers weren't available until now. Of course some of their owners are going to try and spread a little uncertainty.

[ivatel]

Originally Posted by AdamJ

Hey Ivatel,

Have you used the NicheBot software itself? Or anyone else?

If so, let me know if it's any good. I've just looked at some videos on it, seems like it could be extremely useful.

Hi

Yes I do use it. It is good yes but I do wonder if I need it now to be honest.
I'm going to run some of my keywords through the google tool now the numbers are there and see if it is similar to what nichebot brings up.

A lot of my numbers are based on yahoo as nichebot needs, is it an api key for me to get google data and they don't issue them anymore.

So jury out at the moment but it has served me well in the past.
thanks
lynne

[Bogdan]

DavidW,
I doubt if reputation is of much concern for Google people. They are dancing with their search algorithms all the time, they hide their own statistics in Website Trends, they're giving regular slaps to those who pay them money in AdWords. They're making uncertain claims about paid links and don't follow their own rules.

Would you do that to your clients and would you do that if you really care about your reputation?

p.s. I still use Google, because there's no substitute for it at the moment

[DavidW]

The fact that "they're giving regular slaps to those who pay them money in AdWords" should give us all hope. I often hear this complaint - people thinkthat Google should give them preference or not make them play by the rules just because they use Adwords. Nonsense.

Google has a business to run and Google is going to do what's in its best interest. Giving bad results to searchers just because someone pays them for Adwords would be a bad business decision. Giving faulty results to advertisers in their keyword tool would be another bad business decision. Again Google will do what's in its best interest for business.

I'd be more than happy to consider and discuss anyone's argument for how giving faulty results makes good business sense for Google.

Originally Posted by Bogdan

DavidW,
I doubt if reputation is of much concern for Google people. They are dancing with their search algorithms all the time, they hide their own statistics in Website Trends, they're giving regular slaps to those who pay them money in AdWords. They're making uncertain claims about paid links and don't follow their own rules.

Would you do that to your clients and would you do that if you really care about your reputation?

p.s. I still use Google, because there's no substitute for it at the moment